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Universal need of innovation understanding
Alternative themes that have “universal” need through greater innovation understanding
Developing market-driven strategies that are unique and applicable to that ONE clients unique situation need to be in-built into the thinking of a business.
Understanding and explaining ‘failure’ in n.p.d, business approach thinking, structure mistakes all require recognition and
Developing the ability to talk about failoure so there is a learning understanding that comes out of this.
Developing “peripheral vision”- emerging opportunities need to be surfaced more, encouraging this vision and acting upon it has great potential
Value Innovation- new market ‘white’ space for us to explore
Measuring the real impact, outcome and return on innovation needs greater attention
We are constantly scanning looking for insight. Have you any to share?
